Market assessment analysis
By using your customer lists, Design & Marketing Concepts identifies the customers ori prospects
you should target.

Segmentation systems
Understand the lifestyles, product interests and spending habits of your best customersfand
prime prospects with DMC's innovative global segmentation systems.

Predictive modeling services
Get the optimal framework for testing strategy within a controlled environment, fidentifying
trouble areas and allowing for corrections prior to deployment.

Content strategy services
Place marketing dollars where they will have the greatest impact. Our contact strategy services
use the latest in testing design technologies, to provide real-time analysis essential for
strategic multichannel campaigns.

Campaign performance analysis
Analyze campaign data to determine how to best refine the contact strategy, refocus targeting
and re-create messaging in real time.

Product affinity
Direct future targeting and contact strategy by promoting the most appropriate products
based on recent purchases.

Share of wallet
See where each customer is spending money across your entire segment. Identify the
percentage of segment spending going elsewhere to gain insight into the greatest prospects
for up-selling and cross-selling.